“The results of IFB unit was ranked the highest in the country in sales and bottom line. Mohamed has invested in developing the IFB team ensuring they are up-to-date with food hygiene and safety measures HACCP”
Restaurant & F&B Consulting · Since 2001
From Restaurant Ideas to Operational Excellence.
Mohamed Alawdan brings more than two decades of hands-on experience across restaurant operations, catering, hospitality, food safety, training, quality and business development, in 10 countries.
- 150+ project experiences
- 10 countries
- Since 2001
150+
project experiences
SINCE 2001
Proof, not noise
- Restaurant & F&B project experiences
- 0+
- Countries with project experience
- 0
- Professional F&B journey since
- 0
- F&B sectors served
- 0
Professional exposure
Brands Mohamed has operated within and alongside
The restaurant journey
What does your restaurant need next?
Choose where your business stands. The page adapts to show the capabilities that matter at that stage.
Stage 1 of 4
01
LaunchOpening something new?
Build the right foundation before opening day, a validated concept, a feasible plan, and a kitchen laid out for the menu it will serve.
Talk about your launchRelevant capabilities
- Concept Creation
- Feasibility Study
- Market Study
- Layout Plan
- Equipment Plan
Consulting solutions
Six solution families. One operator's judgement.
Every service from the profile, grouped by the business outcome it serves, not by department.
From a first idea to a concept that is feasible, positioned and ready to build.
- Concept Creation
- Feasibility Study
- Market Study
- Layout Plan
- Equipment Plan
Sectors
One F&B ecosystem, understood end to end.
Select a sector to see the related solution families and documented experience.
Restaurants
TGI Fridays, Marriott, Americana, iHORECA and 150+ project experiences.
Related solutions
Markets
International experience across 10 countries.
Documented project experience from Cairo and Jeddah to Delft and Kathmandu.
- EgyptHome base, restaurants, hospitals catering, corporate catering, academies and mentoring.
- Saudi ArabiaIKEA Food Jeddah, Saudi Airlines Catering, hospitals, Almajal G4S, franchise projects.
- UAEADNH Compass catering operations.
- KuwaitWataniya Airways catering at KASCO; Holiday Inn Salmiya; IHG.
- NetherlandsIKEA Food Concept Center Academy trainings, Delft.
- TurkeyMADO Restaurants Academy trainings.
- LibyaRestaurant project experience.
- USARestaurant project experience.
- IndiaRestaurant project experience.
- NepalRestaurant project experience.
Selected project experience & professional exposure
Curated work. Real organizations. No invented outcomes.
A selection from 150+ project experiences, filter by sector.
EgyptCertified Business Mentor
MicroMentor · Mentoring Platform
Certified Food & Beverages mentor on the Mentoring Platform, and a speaker at national programmes, including sessions held with the Ministry of Youth and Sports.
View profile- Mentoring
- Business Development
- Public Speaking
EgyptiHORECA
iHORECA
Restaurant setup and management guidance with iHORECA, the hospitality platform, covering how an owner builds and runs a restaurant that holds together.
Watch- Concept Creation
- Operations
- Training Content
Saudi Arabia · 2014 – 2016
IKEA Food, Jeddah
IKEA Saudi Arabia
IKEA Food & Beverage (IFB) Manager. The unit was ranked the highest in the country in sales and bottom line, with a team kept current on food hygiene and HACCP, per the official IKEA Saudi Arabia recommendation letter.
- F&B Management
- HACCP Training
- Succession Planning
Saudi Arabia
Saudi Airlines Catering
Saudi Airlines Catering
Managing food & beverages, food safety and operations across in-flight, remote and industrial catering.
- In-flight Catering
- Food Safety
- Remote & Industrial Catering
KuwaitWataniya Airways at KASCO
Wataniya Airways · KASCO
Managing the airline catering operation, kitchen art & science, standard recipe manual and SOPs for mass production.
- Catering Operations
- Standard Recipes
- SOP
EgyptHospitals Catering Projects
Cleopatra · Cairo Specialized · Queens · King Saud · King Fahd · Abha Central
Hospital catering across Egypt (Cleopatra, Cairo Specialized, Queens) and Saudi Arabia (King Saud Riyadh, King Fahd Dammam, Abha Central), including Ministry of Health food safety training.
- Food Safety Audit
- Diet Catering
- Operations
Saudi Arabia · 2006 – 2010Almajal G4S, Saudi Arabia
Almajal ServiceMaster / G4S
Food Service Coordinator and Quality Controller for industrial and remote-site catering, with ISO 9001 internal quality auditing.
- Quality Control
- ISO 9001 Auditing
- Food Service Coordination
Turkey
MADO Restaurants Academy
MADO, Turkey
Academy trainings at MADO in Turkey, one of the region’s most recognized dessert and restaurant brands.
- Culinary Training
- Concept Study
NetherlandsIKEA Food Concept Center Academy
IKEA Food, Delft, Netherlands
F&B Manager trainings and the IKEA Food Netherlands food safety diploma at the Concept Center Academy in Delft.
- Food Safety Diploma
- F&B Manager Training
Mohamed Alawdan · Founder & CEO
Experience that connects operations, people and growth.
Mohamed Alawdan is a business-development and F&B professional with a proven track record of driving profit through commercialism, people management, operations and excellence, across restaurants, airlines in-flight catering, retail, hospitals, food safety and quality assurance, catering operations, hotels, restaurant chains and central food production units.
Since 2001 his work has spanned 10 countries. He is a Highfield Level 4 (Distinction) food safety professional, an ISO 9001 internal quality auditor by training, a MicroMentor-certified mentor, and an instructor at MADARIK, IDRAK and SKY Dream academies.
“Mohamed's support was integral to the success of the project, and his insights and adaptations were timely and of the utmost relevance”
Milestones
Leadership team
Chef, finance, HR and design consultants who join projects when the scope needs them.
Mohamed Samy
Chef Consultant
20 years in kitchen operations, consulting and teaching culinary arts; menu development.
Ali Mosa
Finance Consultant
15 years in finance, cost planning & estimation, budget management, contract & procurement support.
El Sayed Aref
HR Consultant
15+ years cross-industry HR; HR Manager at Patchi Egypt; AUC HR Diploma, MBA candidate.
Mahmoud Gamal
Chef Consultant
20 years in kitchen operations, consulting and costing; menu development and food safety excellence.
Amal Elbanna
Chef Consultant
Diploma in Culinary Arts (CTC, City & Guilds London); Diploma in Therapeutic Nutrition (Sadat Academy).
AbdelRaof Alawdan
Graphic Designer
Creative artwork and new ideas in business steering.
Credentials
Proof, not noise.
Every certificate below exists as a document. Browse by area.
Consulting partners & clients
Organizations that have worked with AWDAN CONSULT
Questions
Straight answers.
01What does AWDAN CONSULT do?
AWDAN CONSULT is a restaurant and F&B consultancy led by Mohamed Alawdan, active since 2001. It helps restaurants, hotels, central kitchens and catering operators with concept creation, feasibility, operations audits, SOPs, food safety (HACCP / ISO 22000), menu engineering, training and franchise development.
02Which sectors do you work with?
Restaurants and restaurant chains, cafés, food factories, hotels, central kitchens, hospitals catering, airlines in-flight catering, industrial and corporate catering, retail F&B, cloud kitchens, specialty coffee, and bakery & pastry, 13 F&B sectors with documented project experience.
03Where do you operate?
Project experience spans 10 countries: Egypt, Saudi Arabia, the UAE, Kuwait, the Netherlands, Turkey, Libya, the United States, India and Nepal. Egypt and Saudi Arabia are the primary markets; reach Mohamed directly by phone or WhatsApp.
04Do you help with HACCP and ISO 22000?
Yes. Mohamed Alawdan holds the Highfield Level 4 International Award in Food Safety Management (Distinction, 2026), completed ISO 9001 internal quality auditor training, and operated an ISO 22000-certified central kitchen at IKEA Saudi Arabia. Services cover food safety training, HACCP implementation, audits, and qualification and certification support for ISO 22000, ISO 9001 and ISO 45001.
05Can you prepare a restaurant for franchising?
Yes. Franchise development covers the franchise profile, franchise manual, franchise agreement and business development, including recent franchise and market-entry projects across Egypt and Saudi Arabia.
06How do we start working together?
Start with a focused conversation about your concept, operational challenge or growth plan. Message on WhatsApp or email, share where the business stands, and receive a clear recommendation on the right path forward.
Your next move
What is your next move?
Share your concept, operational challenge or growth plan. Start with a focused conversation about the right path forward.